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The brand became very famous because it was worn by many famous celebrities like Madonna, Britney spears and also Sylvester Stallone. The brand has for men, women, and kids. They have also diversified their business by having a lot of accessories to support their clothing business. for men they have a variety of products such as Ed Hardy t-shirts, active wear, denim, outwear, swim trucks, sweaters, tops etc. the accessories include things such as belts, caps, scarves, shoes, socks, jeweler, sunglasses, ties and even wallets. For women the brand has apparels such as active war, bottoms, denim, hoodies, intimates, t shirts and tanks.
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Reasons for the brand’s popularity: People started liking the brand because of the art work that the brand products had on them. People felt that they could express themselves very well by wearing the brand. They felt that they were able to standout from the crowd if they wore Ed Hardy’s collection of dresses. It did work and very soon it became very famous among the youngsters of USA. The thing to be considered is that the product attracted both male and female customers. It was a huge attraction because it enabled people to exhibit tattoos without having to tattoo their body.
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Many people might associate the name Ed Hardy with . But Don Ed Hardy first drew attention as a barrier-breaking tattoo artist in the 1960s. He graduated from the San Francisco Art Institute before foregoing a Yale arts fellowship to study tattooing in Japan. Today, Hardy focuses mainly on painting and printmaking, but still owns a San Francisco tattoo shop. We talk to Hardy about his work, about tattoos becoming mainstream and how he feels about his brand being associated with “Jersey Shore” stars.Statistics: Posted by AlvinKB — Wed Mar 07, 2018 6:49 pm
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